Free Website Audit Checklist — Digidocs Official

Technical & Performance

Slow load times (check PageSpeed Insights or GTmetrix — over 3–4 seconds is a strong signal)

Not mobile-responsive, or mobile layout is broken/clunky

No HTTPS/SSL (browser shows "Not Secure")

Broken links, 404 errors, missing images

Outdated CMS or plugins (check tech stack with BuiltWith/Wappalyzer)

Console errors visible in browser dev tools

Dated visual style: small fonts, drop shadows, stock clipart, low-res images

Cluttered layout, inconsistent spacing/colors, weak visual hierarchy

Confusing navigation or too many menu items

No clear call-to-action, or CTAs buried below the fold

Autoplay music or video

Intrusive popups that are hard to close

Old copyright date in the footer

Blog/news section not updated in over a year

Outdated info: old pricing, discontinued products, dead social links

No clear value proposition on the homepage

Missing or generic meta titles/descriptions

No schema markup

Poor Google rankings for obvious branded/service terms

No Google Business Profile integration or reviews shown

Low domain authority (check with Ahrefs/Moz free tools)

No clear contact form, or forms that don't work

No analytics/tracking installed (check for GA/GTM with Wappalyzer)

No social proof: testimonials, reviews, case studies

Site doesn't match current branding used on social media

Tick items as you go — the more boxes checked, the stronger the case for a remodel.

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